Creating a final poster

Creating a poster for my film was a really enjoyable task and thanks to creating an art book was a fairly straight forward process. I looked at a lot of posters for Animated shorts, Animated features and feature films to help inform what I made. What I found which is fairly obvious is that they were all incredibly different and there did not seem to be a set of rules on how to lay out a poster. Obviously the title need to be a big focus of the poster but it also needs to advertise the film. Like the trailer it needed to capture the essence of the film to help sell it. I reused the cover image for my art book which was a silly illustration for the two main characters. I then retextured it to give it more depth and to darken it a bit so the text would stand out more. I used the title from the film to keep continuity in the design plus I felt the hand rendered drip text fit well. I redrew the text in a much larger size so it still looked nice and crisp. 

I might need to add more to the poster and I might also update the strap line at the top after I get a bit more feedback on the poster however I am currently very happy with it. 

Early design:

Here is the final poster design for my film:

I also created an alternate 16:9 card for the film using a background design and the same text. I did this as I noticed a lot of websites like to display this format rather that the traditional paper size poster for print. I may need to add more text/info to this poster.